That Event Stack by That Coalition

That Event Stack by That Coalition

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From Stage to Stream
Turning Your Event into a Media Brand
 • 
Cobus Heyl
Mid-year reset: Where 2025’s event trends are heading
From Monetise B2B to Snowflake Summit, personalisation, AI and festivalisation are no longer optional; they’re becoming the operational core of modern…
 • 
Piet van Niekerk
The Great Attention Span Squeeze: How Short Can TED (and other event) Talks Go?
Several years ago, I made what was initially not a universally liked decision.
 • 
Cobus Heyl
AI: speed without strategy = chaos
How AI has made conference reporting more complex
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Piet van Niekerk
Right and Left Brain Event Sponsorship Design
Crafting innovative, data-driven sponsorship experiences
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Cobus Heyl
How to power the next era of personalised events
The best events of 2025 won’t be the biggest - they’ll be the most personal. Here’s how smart organisers (and AI) are driving smarter matchmaking…
 • 
Piet van Niekerk
The Psychology of the Stage
How Stage and Room Setup Help Shape Event Experiences
 • 
Cobus Heyl
That Event Stack by That Coalition
That Event Stack by That Coalition
Exploring fresh ideas and trends to inspire innovative, engaging, and high-impact B2B meetings and events. Brought to you by That Coalition.

That Event Stack by That Coalition

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